Zoro PIrelli World Challenge Porsche GT
I designed Zoro's Porsche GT car to be raced during the Pirelli World Challenge in 2015. Along with designing the full wrap for the Porsche, I designed a new Zoro logo to be used just for the race, the crew shirts that were worn, the fire suit that the driver wore and collateral pieces to be passed out during the race.
Photograph courtesy of Rick Dole Photography
Concept Drawing
Fire suit and crew shirts
From concept drawing to completion I designed a custom logo for the racing crew and driver's fire suit.
Phil Fogg Jr. Hero racing card
Created a hero card to be passed out to race fan to advertise Zoro with current promotion and information about Zoro's race car driver.
Zoro.com Landing Page
Custom landing page created to take recipients of hero card to custom landing page to track how many people were actually using the card and promo code.
Custom Employee shirts
Used the new Zoro Racing Logo to create custom shirts for Zoro employees.